News From the Print Lab
Derby de Mayo, Cardboard Chic, and a Lesson in Building What You Need
A few weeks ago, I was knee-deep in planning our Derby de Mayo Open House — a mash-up of the Kentucky Derby and Cinco de Mayo that I’m honestly shocked isn’t already trademarked by a tequila brand.
...Moral of the story? When in doubt, don’t buy it. Build it. Especially if you work at a place where a substrate isn't just for ink.
Derby de Mayo Open House - Celebrating 25 Years!
The Project: The College Basketball Experience, a world-class entertainment facility that houses the National Collegiate Basketball Hall of Fame, wanted to deliver engaging visuals to improve their high-energy exhibits that place fans in electrifying game-like situations.
The Challenge: The goal was to turn their 41,500-square-foot facility into a fan zone with displays that can be updated regularly as exhibits change. The College Basketball Experience needed custom graphic solutions for walls, floors and windows to transform the space.
Print Industry News
If your small business is interested in promoting itself and gaining new customers, check out these tips and steps to creating an email marketing campaign.
Whether your business already has a blog or it’s still in the works, generating content keeps it current and interesting. No matter where you are, here are content ideas for your next blog post.
Ask any small business owner and they’ll say that Labor Day sales are only as good as Labor Day marketing. But if you haven’t started yet, it’s still not too late!
